Customers
Manage customer profiles, addresses, and order history.
Customers live under Customers in the admin. A customer is created automatically when someone checks out, and you can also create one manually.
Customer list
The list shows the customer, location, order count, net spent, and join date. Search by name, email, or phone. Filter between active and archived customers.
Create or edit a customer
- Select New Customer.
- Enter the first name, last name, and phone number. Phone is required.
- Add an optional email.
- Add an optional primary address: address lines, city, wilaya/state, postal code, country, and address type (Shipping or Billing).
- Save.
Phone numbers are normalized before matching. If a customer with the same normalized phone already exists and is archived, creating them again restores the existing profile instead of creating a duplicate.
Customer detail
Open a customer to see:
- Contact details.
- Saved addresses.
- Order history and spend.
- Notes from their orders.
You can edit the profile and its primary address from the detail view.
Archive, restore, and delete
- Archive hides the customer from the active list while keeping their order history.
- Restore brings an archived customer back.
- Delete Permanently removes the customer. Prefer archiving when the customer has orders, so financial history remains intact.
Customer deletion is separate from account deletion. A customer can have an order history without having a storefront account, and a storefront account can exist without being a customer in the admin.
Customers and orders
- Customer details are snapshotted onto the order, so changing a profile later does not rewrite past orders.
- Saved addresses speed up manual and storefront checkout.
- The customer detail view links to their orders.